Malaysia’s first Islamic bank takes a digital leap with Be U
Bank Islam Malaysia Berhad (Bank Islam), Malaysia’s largest provider of Shariah-compliant financial products and services, has launched an innovative cloud-native digital banking app, Be U, on Mambu’s cloud banking platform.
- weeks to concept
- months to market
- active customer accounts
BANK ISLAM
About the customer
Established in 1983, Bank Islam is the first Islamic bank, and one of the most well-known and trusted brands in Malaysia providing access to comprehensive Shariah-compliant banking and financial services.
In response to changing customer expectations, in July 2022, Bank Islam launched Be U through The Centre of Digital Experience (CDX), a next-gen, customer-centric fully digital banking app targeted at the digital-native, younger Malaysian consumers.
Marketed as “Malaysia’s Friendliest Digital Bank”, Be U is a ground-breaking digital banking proposition featuring a first-of-its-kind technology stack that is set to become the blueprint for all future digital banks in Malaysia.
The challenge
Balancing digital innovation with core values
Bank Islam, through its new division CDX, recognised the need to embrace digital banking as customer preferences rapidly shifted. The challenge was twofold:
- create a scalable, agile platform that could support rapid innovation and meet customer expectations,
- while also ensuring compliance with Shariah principles.
The goal was to develop a platform that could offer a fully digital experience, enabling Bank Islam to remain competitive in a fast-evolving market while staying true to its core values.
“Mambu’s cost-effective cloud-native banking platform offers the flexibility we need and the ability to collaborate with the broader fintech ecosystem.”
- Noor Farilla Abdullah, Group Chief Digital Officer, Bank Islam
The solution
Shariah-compliant innovation with cloud technology
Mambu’s cloud-native banking platform was selected to power the bank's Be U app, offering Bank Islam the flexibility and scalability required to build and launch innovative, Shariah-compliant financial products.
The result
Delivering speed, growth, and customer satisfaction
Building on the success of CDX, Bank Islam launched Be U, a fully cloud-native digital banking proposition, in 13 months.
Stay ahead in Islamic Banking
Read the latest insights on Islamic finance trends and how the industry is evolving. In this report, you’ll learn about:
- The rise of digital Shariah-compliant financial services.
- Challenges and opportunities for Islamic banks in the digital age.
- The impact of fintech on Islamic finance.
